It is a really good idea. Now it's a company.
Idea
Free. Firmgrove evaluates it.
Startup
The raise, run for you.
Complete
The whole company, on one brain.
One brain.
Everything in one place
Every number agrees.
Every number agrees
Your startup, in your hands.
One companion.
Experience, installed
The co-founder who has done it before, helping you do it now.
No tool to learn
You talk. It runs the groundwork.
For startups

You build the dream. Firmgrove runs the startup.

It grows with you, from the first idea to the exit.

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"Everyone says validate before you spend your savings. Nobody says how."

The idea, before the leap

Idea evaluation · free · Illustrative data

"Subscription pallet tracking for mid-size food distributors. Hardware plus a monthly fee."

Opportunity
7.6
Wedge
6.8
Competition heat
5.4
Gap. No cost-of-hardware model yet. The Studio drafts it with you.
Gap. Two incumbents own the enterprise tier. Positioning narrows you to mid-size.
Gap. No distribution insight. The GTM plan starts with twelve distributor interviews.

First, an honest read. Free.

Describe the idea the way you would to a friend. Firmgrove evaluates it the way an investor would: the market, the wedge, the competition, and every gap mapped to the thing that closes it.

No deck required, no signup gauntlet, no report to carry somewhere else. The read opens the system that then runs what it recommended.

"I don't need someone to tell me what to do. I need someone who knows what to do and helps me do it."

Two hundred YouTube hours later, still alone

The Companion · Illustrative data
You
Companion

The co-founder who has done it before, helping you do it now.

Ask it anything a veteran would know: how rounds actually work, what investors read first, what to do this week. It answers with the playbook and the why, and then it does the work with you.

Advice tells you what to do. This one opens the documents.

"I don't know what goes in a pitch deck. Or a business plan. I have never done any of this."

First company, week one

The Studio · drafted from your interview

Pitch deckTen slides, the equity story built in
Business planThe three-year model, balanced to zero
MVP specV1 scope, with a not-in-v1 list
One-pagerFor the first investor email

Experience, installed. First company, veteran output.

You talk. The Studio drafts the elevator pitch, the deck, the plan, the model and the MVP spec, all from one brain, so every number agrees everywhere.

Twenty years of how-it's-done, in your first week. The Auditor checks every claim before anything leaves.

"I need investors and I don't know the game: who, in what order, with what."

The raise is a full-time job you don't have time for

Capital · Illustrative data
24Thesis-matched funds
12Contacted, sequenced
3Meetings booked
Data room
84%

Two gaps: the updated cap table, the Q2 cohort sheet. Both drafted, waiting for you.

Investor update · October · draft

We closed October at ARR €412k ARR €409k, net revenue retention 118%.

Blocked
Pass

The raise, run like it has been done before.

The pipeline finds the funds whose thesis matches you, sequences the outreach, keeps the data room diligence-ready, and nothing reaches an investor unchecked. The wrong number dies in the draft.

The difference between AI output and professional output is an audit.

"A chatbot waits for me to ask. Half the time I don't even know what to ask."

You don't know what you don't know

07:30 · Your day · Illustrative data

Good morning. Three things today. Two are already prepared.

Northlane opened your deck three times last night. Partner attention; a call usually follows within the week. Your Q&A brief is ready.

Your trademark window closes in 19 days. Nobody asked me to watch it. The filing is drafted; it needs your signature, not your evening.

10:00Atlas · follow-up callTheir two objections, answered in your brief
15:00Candidate interview · first engineerScorecard ready, two questions target the gap
17:30Held free · sign the filingReviewed and annotated for you

It speaks first. Your day arrives decided.

A chatbot answers questions. The Companion already knows your company, so it warns you before you ask, prepares what you did not know you needed, and opens your morning like a co-founder, never a dashboard.

The wow is not that it answered. It is that nobody asked.

One ladder. Idea, Startup, Completo.

The idea is free to test. Startup is a flat €250 a month at any headcount. When you outgrow the raise you graduate to Completo, the whole company on one brain, priced by the size of your team. One plant, one brain, growing with you.

IdeaFree
Free
  • The brain, the Companion and the Auditor
  • The idea evaluation
  • The Fundability Scan
  • Setup drafts, ready if you continue
StartupFlat €250
€250/mo, flat, any team size

Everything in Idea, plus

  • The raise: cap table, pitch, data room, investor pipeline, updates, diligence
  • Studio: deck, business plan, model, one-pager
  • Product: MVP spec and roadmap
  • Brand and positioning, with SEO, GEO and PR lite
  • Finance and strategy
  • People and legal, lite
≈ €25k
saved a year
Replaces about €300/mo in raise-and-ops tools and the ~€2,000/mo fractional operator you defer, all on a flat €250.
CompletoBy team size
from €500/mo

Everything in Startup, plus

  • Client CRM and revenue
  • The full marketing engine: campaigns, email, social, automation
  • Customer support
  • People, HR and legal, full
  • Board and governance
  • Workflows and automation
Saves ≈ €21k to €95k a year by team size. See the full breakdown on the companies page.
See Firmgrove for companies

Illustrative yearly saving on the flat €250: the founder tools it replaces plus the operator you defer. We set the real numbers with you.

Runway spent on software is runway not spent on product.

What Firmgrove does not do.

It does not replace your engineers, your product, or your judgment. Hiring, legal commitments and money movements are prepared by the system and decided by you, every time. The admission is what makes the rest believable.

You build the dream. Firmgrove runs the startup.

From the idea through the raise, audited before anything ships.

Request a founding seat